SOCAP International 2012 Annual Conference October 14th-17th in San Diego, CA
Jesse Hamby
September 28, 2012

The 2012 Annual Conference will feature outstanding keynote speakers, Spotlight Sessions featuring groundbreaking research and trends, interactive breakout sessions and unlimited networking with customer care leaders from more than 100 industry brands.

This year’s Annual Conference will focus on the theme, Connecting with Your Customers through Collaborative Relationships. Today’s customer care professionals are involved in a variety of important relationships. These relationships involve the ability to build effective, consistent collaboration with a range of audiences—with consumers, internal staff teams, other departments within the company (e.g., marketing, C-suite), outsourced partners/suppliers and other entities. SOCAP’s 2012 Annual Conference will address these types of critical relationships through a variety of perspectives. You will walk away with tangible, actionable strategies, best practices and other takeaways to support the customer relationship. Educational sessions will be organized around the key topics of Consumer Diversity, Engagement Channels and Loyalty.


Roy Franco will be holding a session at this conference titled: “ Computer Packaged Goods” Industry Meeting, October 17th from 10:00 a.m. to 2:00 p.m.

The Consumer Packaged Goods meeting during the Conference provides members with the unique opportunity to address topics specific to the CPG industry, such as Medicare payment compliance.